ChinaTips

01 Apr 2020

ChinaTip #0100

New changes in Chinese Seafood Industry under COVID-19

  • The consumption promotion of frozen prepackaged seafood is increasing. Cause prepackaged plates of seafood are more safe, clean and easier to transport. Specially popular with young consumers. As the numbers of young consumers increase, the Chinese seafood industry will toward the development of more convenient,more standard,high quality.
  • Great changes in consumer ideas and habits. After the epidemic, with the improvement of the people’s living standards and health awareness, the seafood consumption market will continue to improve, and the demand for green, standard, high-quality and safe kinds of seafood will increase significantly.
  • New selling channels are growing. Except for Taobao, JD, Meituan take away … this old online sale, there are many new selling channels are growing, like WeChat group live video streaming,Tik tok short video.

Categories: General

Tags: seafood, prepackaged, industry, high quality, habits, epidemic

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